Ludic Leadership: from Business Gamer to Responsible Business Game Designer 

Prof. Dr. Avo Schönbohm – Professor for ABWL & Controling  

Enterprise Gamification as a social technology for reaching business objectives has reached new forms of urgency in the Experience Economy and Dopamine Society of 2020. How do we create sustainable customer and work experiences and thus business value? How do we responsibly level up our business games? Expect a playful workshop, a ludic key note and an interactive discussion design.

Unternehmertum-Vertiefungsworkshop [EN]

Samstag 11:00, O 126